People walking across a path on their phones

Media & Advertising

Explore our content and learn how first-party data can power more effective campaigns and better quality targeting

Explore the latest resources

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Button Text
Key visual for premium publishers article
April 15, 2024
Glossary

What are premium publishers?

Learn more ->
Key visual for cheap reach
April 4, 2024
Blog post

Garbage in, garbage out: Why cheap reach doesn't pay off in the digital ad space

Learn more ->
Key visual for first-party data
April 4, 2024
Glossary

What is first party data?

Learn more ->
Sportradar and Decentriq logos
April 2, 2024
News

Decentriq helps securely connect rightsholder and brand first-party fan data in Sportradar’s FanID marketing platform

Learn more ->
Key visual for cookieless advertising
March 22, 2024
Glossary

Cookieless advertising

Learn more ->
Key visual for Demystifying Google Privacy Sandbox
March 19, 2024
Blog post

Demystifying Google Privacy Sandbox

Learn more ->
Image of a hand with nail polish clicking on apps on a mobile phone. Text reads: What is first-party data activation?
February 22, 2024
Glossary

What is first-party data activation?

Learn more ->
What are lookalike audiences?
February 12, 2024
Glossary

What are lookalike audiences?

Learn more ->
Publicis Groupe Spain and Decentriq logo lockup on a white background with mountains
February 8, 2024
News

ERIS, Publicis Groupe Spain's Data Marketing unit, and Decentriq join forces to offer one of the most powerful cookieless solutions on the market

Learn more ->
Closeup of color samples
February 6, 2024
Blog post

Why both CDPs and data clean rooms should be cornerstones of your brand’s adtech stack

Learn more ->
What are privacy-enhancing technologies
January 16, 2024
Glossary

What are privacy-enhancing technologies?

Learn more ->
What is a data clean room
January 16, 2024
Glossary

What is a data clean room?

Learn more ->
Key visual with screenhots of Decentriq Lookalike Clean Rooms
September 6, 2023
Product & technology

New Lookalike Clean Rooms boost reach with first-party data

Learn more ->
Key visual with screenshots of Decentriq data clean rooms
July 5, 2023
Product & technology

Product update: Data connectors, insights visualizations, and data tooling

Learn more ->
October 15, 2019
Product & technology

Closing the circle of security in the cloud

Learn more ->
Key visual of a staircase between high-rise buildings
December 3, 2018
Product & technology

The evolution of cryptography (deciphered)

Learn more ->
Key visual with the Decentriq and Publicis Media logos
October 19, 2023
News

Publicis Media und Decentriq vereinbaren Partnerschaft

Learn more ->
Key visual with Decentriq and Utiq logos
October 9, 2023
News

Decentriq and Utiq announce partnership to deliver end-to-end data privacy and security in digital marketing

Learn more ->
Key visual representing data clean rooms with boxes being processed on a conveyor belt
December 15, 2021
Blog post

Why retailers need to overcome today’s challenges with data monetization

Learn more ->
Key visual featuring the title of the article: Overcoming Cloud Concerns with Trusted Execution Environments? Exploring the Organizational Perception of a Novel Security Technology in Regulated Swiss Companies
January 17, 2022
Product & technology

ZHAW publishes paper on cloud concerns with trusted execution environments

Learn more ->
View out a window with reflection of meeting room and office building
May 14, 2019
Product & technology

Why privacy-preserving analytics are crucial for the data economy

Learn more ->
What is confidential computing
May 3, 2023
Glossary

What is confidential computing?

Learn more ->
Key visual with Decentriq tiles and the title of the article
March 22, 2022
News

Why we're buildling the Switzerland of Data

Learn more ->
Key visual with Decentriq tiles and title of the article
July 13, 2022
Product & technology

Synthetic data alone is not enough

Learn more ->
Key visual with Decentriq tiles and title of the article
July 28, 2022
Product & technology

Swiss cheese to cheddar: securing AMD SEV-SNP early boot

Learn more ->
Key visual with Decentriq tiles and title of the article
January 14, 2022
Product & technology

Standard encryption is not all you need

Learn more ->
Key visual with Decentriq tiles and the title of the article
October 4, 2022
Blog post

Sharing without sharing: separating the myth from reality

Learn more ->
Key visual with screenshot of Decentriq audit log and photo of Head of Product David Sturzenegger
August 10, 2021
Product & technology

Product Update: Updates to key features of Decentriq's data clean rooms

Learn more ->
Key visual with Decentriq tiles, product screenshots, and title of the article
November 11, 2021
Product & technology

Product Update: New features and technical documentation for Decentriq’s data clean rooms

Learn more ->
Key visual with product screenshots and title of article
June 21, 2022
Product & technology

Product Update: v 2.2 - Interactive Data Clean Rooms

Learn more ->
Key visual with product screenshots and title of article
June 29, 2021
Product & technology

Product Update: Unlock new data value in Decentriq's redesigned data clean rooms

Learn more ->
Key visual with product screenshot and name of article
April 14, 2022
Product & technology

Product Update: Decentriq platform v2.1 brings Synthetic data, R scripts and more

Learn more ->
March 9, 2022
Product & technology

Product Update: Data Clean Rooms v2.0 now available on the Decentriq platform

Learn more ->
Boat in the water moving past other standing boats
March 13, 2020
Product & technology

Membership Inference as a Model Training Metric

Learn more ->
Key visual with product screenshot and name of article
November 10, 2022
News

No-code Media Clean Rooms simplify first-party data collaboration for publishers and brands

Learn more ->
Key visual with a dock over water on the left side and the title of the article on the right
May 24, 2023
Blog post

Is your organization ready for a “cookie-less” world?

Learn more ->
Key visual with the title of the article
March 7, 2023
Product & technology

IAB Tech Lab proposal OPJA sets a high standard for security in clean room interoperability

Learn more ->
Key visual with woman looking at advertisement on the left side and title of the article on the right
September 5, 2022
Blog post

How Retail Media Networks Can Go Beyond O&O With Data Clean Rooms

Learn more ->
Key visual with Decentriq tiles and name of article
July 13, 2022
Blog post

How retailers can use customer data to add value to brand partnerships

Learn more ->
Key visual with name of article on the left and the three main points on the right
December 17, 2021
Blog post

How media owners can take advantage of the deprecation of third-party cookies with data clean rooms

Learn more ->
Key visual with Decentriq tiles and Decentriq, Ringier, Roche, and Microsoft logos
September 26, 2022
News

How Decentriq empowers Swiss businesses to more privacy and security

Learn more ->
View out a window with reflection of meeting room and office building
January 7, 2021
Blog post

How companies in 2021 can effectively drive machine learning by harnessing their data ecosystems

Learn more ->
Venn diagram with google and AWS logos on the left, Decentriq in the middle, and the snowflake and databricks logos on the right
December 15, 2022
Blog post

From AWS to Snowflake, Data Clean Rooms are trapped between privacy and progress

Learn more ->
Key visual with the title of the article and the main topics covered
September 28, 2021
Blog post

How Decentriq's data clean rooms simplifies data protection compliance for enterprises

Learn more ->
March 29, 2023
Blog post

How brands can build first-party insights with partners without sharing data

Learn more ->
Key visual with Decentriq tiles on the left side and the UBS, Decentriq, and Intel logos on the right
September 30, 2022
News

Help Me Understand: Confidential Computing report by Mobey Forum

Learn more ->
Key visual with Decentriq tiles and title of article
June 15, 2022
Product & technology

Differential Privacy as a way to protect first-party data

Learn more ->
Decentriq CEO Maximilian Groth accepting award
July 20, 2022
News

Decentriq wins Startup of the Year Award 2022 by Microsoft Switzerland

Learn more ->
Virtual awards ceremony
November 30, 2020
News

Decentriq wins "Startup" category at eco:// award 2020

Learn more ->
Key visual with name of article, the Decentriq logo, and the AMD logo
July 14, 2022
Product & technology

Decentriq v3 Preview - Confidential Data Clean Rooms for scale

Learn more ->
Logos of all members of the Swiss National Startup Team 2021
September 1, 2021
News

Decentriq is selected to be part of the Venture Leaders Technology 2021

Learn more ->
Key visual with name of article, Decentriq logo, and AMD logo
January 11, 2023
Product & technology

Decentriq v3: Confidential Data Clean Rooms for scale

Learn more ->
Armasuisse logo
September 29, 2021
News

Decentriq wins Cyber Startup Challenge 2021!

Learn more ->
Key visual with mountain on left and name of article on right
April 5, 2023
Product & technology

Decentriq v3.3 brings smoother enterprise admin and dataset matching tools to the platform

Learn more ->
Key visual with logos of all organizations involved
November 5, 2020
News

Decentriq raises $3.8 million in newest seed funding round

Learn more ->
Key visual with dam on left and name of article with Decentriq and Swiss Federal Government logos on right
October 17, 2022
News

Decentriq mentioned by the Swiss Federal Government in confidential computing report

Learn more ->
Key visual with speaker and logos of featured companies
October 31, 2022
News

Decentriq mentioned at Microsoft Ignite 2022

Learn more ->
Key visual with Decentriq and Intel logos
April 7, 2021
Product & technology

Decentriq is a launch partner of 3rd Gen Intel® Xeon® Scalable Processors

Learn more ->
July 19, 2022
News

Decentriq included in the latest Marketing Technology LUMAscape 2022

Learn more ->
July 6, 2022
News

Decentriq included in the Marketing Tech Monitor 2022 (in German)

Learn more ->
June 7, 2022
News

Decentriq included in latest Forrester report on Data Clean Rooms

Learn more ->
April 12, 2022
News

Decentriq featured in the Azure Confidential Computing blog by Microsoft

Learn more ->
March 17, 2021
News

Decentriq featured by BCG as one of the New Tech Tools in Data Sharing

Learn more ->
January 27, 2022
News

Decentriq featured by Business Insider as one of the hottest tech companies helping ad targeting in consumer privacy era

Learn more ->
January 20, 2022
News

Decentriq joins ESA Business Incubation Centre Switzerland

Learn more ->
November 3, 2022
News

Decentriq closed USD 5 million in venture debt funding from Silicon Valley Bank UK today

Learn more ->
June 10, 2021
Blog post

Data clean rooms - A new approach to confidential benchmarking

Learn more ->
March 22, 2022
News

Decentriq closes $15 million Series A funding to enable secure and compliant data collaboration for every organization via data clean rooms

Learn more ->
January 11, 2022
News

Decentriq announces partnership with customer data platform Zeotap

Learn more ->
March 21, 2023
Blog post

Cracking the “privacy paradox”: Making Sense of MarTech podcast highlights

Learn more ->
March 3, 2020
Product & technology

Confidential Computing and GDPR

Learn more ->
August 13, 2020
Product & technology

Data tooling for the next trillion-dollar companies

Learn more ->
April 20, 2023
Blog post

6 ways Data Clean Rooms enable effective ad campaigns with first-party data

Learn more ->
January 18, 2019
Product & technology

A cryptographic paradigm shift in data cybersecurity

Learn more ->
June 7, 2019
Product & technology

A new model for AI governance

Learn more ->
December 16, 2021
Blog post

3 key areas for media owners to consider when working with first-party data

Learn more ->
Graphic showing the title "your post cookie prospecting playbook" on the left and a telescope on the rightImage of a skylight peeking through a staircase
February 19, 2024
Guide

Post-cookie prospecting playbook

Learn more ->
CDP & DCR with color samplesImage of a skylight peeking through a staircase
Fact sheet

CDP and DCR — Why your brand needs both

Learn more ->
Person on phone with Decentriq logo and article titleImage of a skylight peeking through a staircase
January 5, 2024
Guide

How to reduce wasted ad spend using first-party data

Learn more ->
Key visual for Decentriq executive whitepaper briefImage of a skylight peeking through a staircase
January 11, 2023
Whitepaper

Executive brief: A quick guide to the Decentriq platform

Learn more ->
Key visual for data clean rooms for brands factsheetImage of a skylight peeking through a staircase
December 11, 2023
Fact sheet

Data Clean Rooms for Brands

Learn more ->
Key visual for data clean rooms for publishers factsheetImage of a skylight peeking through a staircase
August 14, 2023
Fact sheet

Data Clean Rooms for Publishers

Learn more ->
Key visual for data clean rooms for retailers factsheetImage of a skylight peeking through a staircase
January 10, 2023
Fact sheet

Data Clean Rooms for Retailers

Learn more ->
Key visual for Lookalike Clean Rooms whitepaperImage of a skylight peeking through a staircase
October 27, 2023
Whitepaper

Whitepaper: Lookalike Clean Rooms

Learn more ->
Key visual for Decentriq technical whitepaperImage of a skylight peeking through a staircase
October 5, 2022
Whitepaper

Technical whitepaper: A deep dive into Decentriq

Learn more ->
Key visual for luxury car brand case study
April 8, 2024
Case study

Leading luxury car brand improves ad efficiency using first-party data within Swiss premium publisher inventory

Learn more ->
Key visual for major Swiss bank case study
March 14, 2024
Case study

Major Swiss bank reduces cost per page view by 44% with Decentriq’s tailored lookalike audiences

Learn more ->

Subscribe to Decentriq

Stay connected with Decentriq. Receive email notifications about industry news and product updates.