newsroom · New Lookalike Clean Rooms boost reach with first-party data Signal loss from third-party cookie deprecation is killing traditional targeting in display advertising. Lookalike audiences — based on first-party publisher data — are the only viable solution to target the right audience and achieve reach at the same time.
article · Q2 Product Digest: Data Connectors, Insights Visualizations, and Data Tooling Big changes this quarter include several new data connectors, updates to media clean rooms, and a new test mode for both draft and published data clean rooms. Read on to find out how these updates make secure data collaboration simpler than ever.
newsroom · Innosuisse grant powers Decentriq's mission to revolutionize data collaboration in healthcare and life sciences A 2.2M CHF grant from the Swiss government enables us to address the challenges faced by organizations collaborating on sensitive patient data while meeting the regulatory push for Real-World Evidence (RWE).
article · What is Confidential Computing? Much of the world’s most valuable data is sensitive and (rightly) protected. Companies don’t want proprietary data exposed; people and public organizations want to protect individual’s personal
newsroom · Successful cooperation between the DDPS and the Swiss financial sector to protect privacy Bern, 28.04.2023 - The Swiss Federal Department of Defence, Civil Protection and Sport (DDPS) has concluded a joint pilot project with the Swiss National Bank, SIX and Zurich
Data clean rooms · 6 ways Data Clean Rooms enable effective ad campaigns with first-party data Is the end of third-party cookies really the end of targeted ads, or can it be a new beginning for brands and publishers to working together in different, and, potentially more effective ways?
article · Decentriq v3.3 brings smoother enterprise admin and dataset matching tools to the platform Just released into general availability, our platform version 3.3 introduces new features to make data collaboration work smoother, especially for enterprise admins.
Data clean rooms · How brands can build first-party insights with partners without sharing data Brands are often sitting on troves of first-party customer data. How can they partner in a compliant way with publishers and retailers to build deep insights about their customers?
article · Cracking the “privacy paradox”: Making Sense of MarTech podcast highlights Juan Baron from Decentriq joins the Making Sense of MarTech podcast in an episode on major shifts in how user data flows in advertising, and the role cryptography technology plays in balancing privacy and utility.
article · IAB Tech Lab proposal OPJA sets a high standard for security in clean room interoperability What is OPJA, why does standardization in retargeting matter for clean room users, and what role do Privacy-Enhancing Technologies (PETs) play? This article covers the basics of the IAB Tech Lab's new proposed standard for clean room interoperability.
article · Decentriq v3: Confidential Data Clean Rooms for scale By utilizing Confidential Computing technology from AMD, we are able to provide a safe and neutral space for sensitive data collaboration that meets the demands of the modern data enterprise without any compromises.
article · From AWS to Snowflake, Data Clean Rooms are trapped between privacy and progress. Users shouldn't have to choose between utility and privacy when it comes to the security of their datasets. Decentriq DCRs are a missing link solution.
newsroom · Decentriq Media Clean Rooms is the first platform of its kind on Microsoft’s Azure Marketplace Decentriq Media Clean Rooms is the scaleable solution for brands, publishers, and retailers who don’t want to sacrifice privacy and control for usability thanks to confidential computing.
newsroom · Blockchain & Data Clean Rooms GSBN & Decentriq partner to power the most innovative, secure, and privacy-safe consortium in the global trade industry.
Retail Media and privacy tech: IREP keynote by Pierre Cholet Digital advertising best practices need to account for privacy when working with audience activation, measurement, and enrichment. Learn more in the keynote recording and slide deck.
newsroom · No-code Media Clean Rooms simplify first-party data collaboration for publishers and brands Decentriq’s first no-code data clean room product tackles a burning issue for brands and publishers: strategies for first-party addressability.
newsroom · Decentriq closed USD 5 million in venture debt funding from Silicon Valley Bank UK today. Decentriq, a Swiss enterprise SaaS platform providing the most secure and compliant data clean rooms, today announced a $5 million venture debt funding from Silicon Valley Bank UK.
newsroom · Decentriq mentioned at Microsoft Ignite 2022 The Microsoft Ignite keynote outlines the new milestones for Azure confidential computing technology.
News · Decentriq mentioned by the Swiss Federal Government in confidential computing report The NCSC mentions Decentriq in their latest tech review on Confidential Computing
Re:defining Trust · Sharing without sharing: separating the myth from reality Can you eat the privacy cake and keep it, too? We frame this question in the context native to data-driven companies forced to balance between legal requirements and data collaboration advantages.
newsroom · Help Me Understand: Confidential Computing report by Mobey Forum This Mobey Forum report on Confidential Computing is created by joint efforts of Decentriq, Intel and UBS, and is part five in the mini-report series on emerging Privacy Enhancing Technologies (PETs).
newsroom · How Decentriq empowers Swiss businesses to more privacy and security Confidential computing becomes an important tool to help Swiss organizations like Ringier and Roche during the growing scrutiny of how data is exposed and shared.
article · How Retail Media Networks Can Go Beyond O&O With Data Clean Rooms Bolstered by DCRs, Retail Media Networks are leveraging customer data across owned and operated channels. But what about alternative retail media channels?
newsroom · Cookieless future: Goldbach implements data onboarding solution How to act in the cookieless future? Goldbach shows the way by building one of the first data onboarding solutions in Switzerland with Matto-Group and Decentriq. This enables advertisers to
Webinar · Roche-Decentriq pilot project in Startup Creasphere program A 3-minute summary of our pilot project demonstrating how DCR optimizes processes and costs in early biomarker discovery.
